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I have a few rhino disabilities in life like "sight", but it doesn't stop me charging!

- Steve Parish original

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WesT CoasT AssisT


51 Padbury Road, Darlington, Western Australia 6006


64 090 274 088 

Web Address:


Email Address:



No land line


0419 760 076

Business photo of Steve Parish Managing Director of WesT CoasT AssisT

Steve Parish

Managing Director

Staff Details:

Brief Australian history of Steve:



Steve came overland from England in 1971 and lived in Darwin for one year. He then toured by motorcycle through the Northern Territory, Queensland and New South Wales, where he lived in Sydney for three years.  Deciding to visit Perth he traveled through Victoria, South Australia, then back to the Northern Territory, before finishing the 25,000km journey in Perth Western Australia, where he set up home in 1975.

Steve has a history of working in Perth IT since 1979, when he started selling word processors at IBM for 3 years and then experienced the birth of the IBM PC in 1981. A one year assignment in Bunbury as Branch Manager for a Stott & Hoare IT subsidiary, confirmed that Perth had greater opportunities.

Background experience and corporate training in:3M, IBM, Epson printers and PC's, Stott and Hoare Amfac Chemdata Pharmacy software, Sun Unix products and services, Legato backup software, MPA distribution of SCO Unix, Total Peripherals  PC assembly and dealer distribution, plus EMC storage direct sales.

Informal Steve Parish managing director of WesT CoasT AssisT
Informal M.D.

Positions held in Perth by Steve Parish include:


State Manager (W.A.), Branch Manager (Bunbury), Sales Manager, Account Manager, Dealer Manager, Commercial Services Manager and Sales Representative.

Specialized in:

Direct sales of: IT hardware and software, Vertical sales of software, Solution selling, Outsource sales, Distribution VAR sales and marketing plus E-Commerce commercial services.

Personal Training:Dale Carnegie Training on effective speaking and human relationships, W.A. Crisis care phone counseling, Australian Institute of Management sales training, plus Diploma in E-Commerce.

Business photo of Steve Bethell Creative Business Manager of WesT CoasT AssisT

Steve Bethell

Creative Business Manager

Staff member Steve Bethell specializes in:

Steve operates as WCA's creative consultant business manager, whilst also offering his creative services to WCA's customers for a fixed fee.  Steve's extensive knowledge in IT helps him provide your business with welcome fresh, innovative and objective ideas:

  1. For a new service to boost short-term revenue

  2. For branding, including creating stand-out brochures, flyers and invitations

Steve Bethell can also add and motivate  staff members, sales channels or business partners. He creates winning Tender response templates.  If you have a seminar, conference, expo or workshop  give Steve a Freecall on :

Phone: +61 (0)416 17 17 48 or visit his Web site: http://www.prospectivemarketing.com.au

24: Just in Time - Does "just in time" allow for their time, my time, or my customer's time? - Steve Parish Original Affirmation v2
Site designed, created and managed by (WCA) - "Crossing the T's in Technology ConsulTing".  Email your recommendations for this web site to the Webmaster. WesT CoasT AssisT (WCA) the niche channel management agency,  providing technology channel consulting services in Perth, Western Australia. Copyright © 2005 All Rights Reserved. Last updated: 02-Mar-2016 20:33

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